Palm Pros: Film & Photography
Exploring the build and launch of Palm Pros portfolio website
When our friends over at Palm Pros approached us looking for a website, we were absolutely stoked and jumped at the opportunity to build something special for them. Being our partner of choice for Photography and Videography and having been involved in several previous projects, we knew exactly the kind of website they needed to promote their services.
We know exactly what makes Palm Pros tick. Being similarly minded creatives with a similar eye for design and detail, we set to work building something sleek, simple and non-intrusive. Letting Palm Pro’s exceptional work do the talking, and tell stories visually. We kept the design minimal yet integrated everything needed to showcase their work.
After a month of working with Palm Pros, sending design revisions back and forth and developing the ideas into a final product, we completed the project on time and on budget. Their website lets their work do the talking, while taking the user on a journey through the process of learning more about their services, and offers points of contact where needed.
We took time to understand exactly what Palm Pros wanted to achieve with their website and how it would fit in with their marketing plan. We analysed competition and compiled a plan outlining brand strengths and weaknesses and how the website could address these.
This design balances form and function. Being a creative and visual company, we didn’t want the website to become crowded with information and ruin the aesthetic. Using transparent backgrounds on image text and the navigation bar is one way we achieved a more ‘open’ feel.
We developed the website using lots of animation to really express the creative flair and excitement this company bring to the table. Integrating YouTube and Instagram feeds means that when new content is posted to these platforms, it’s automatically added to the website too.
“As visual story tellers it’s vital to us that we have a clean, contemporary and emotive image to our brand. Marzo seek the very best in their work and are truly masters of their craft. We could not recommend their services enough.”
Founder, Palm Productions